Find out how each tree can transform
the future of your city.

Climate change impacts are increasingly present in our cities. Actions to reduce the causes of climate change are essential, but we also need to take adaptation measures. Nature is a fundamental part of the climate change adaptation strategy, through Nature-Based Solutions.

Therefore, we conducted an unprecedented study in Brazil to find out about the population’s perception of climate change and their understanding of nature’s potential as part of the solution. Here you can find the main highlights of this research, the complete study and its infographics available for download and sharing. This is an initiative of the Boticário Group Foundation in cooperation with UNESCO in Brazil, supported by the National Association of Municipalities and the Environment (ANAMMA) and Aliança Bioconexão Urbana (Urban Bioconnection Alliance).

We hope the results can promote Nature-Based Solutions, connecting this concept with the presence of nature in urban areas and increasing resilience to extreme weather events.

Information is the first step to climate action!

SOLUTIONS FOR EVERYONE

STARTING POINT

This unprecedented study aimed at identifying how Brazilians perceive climate change and also how it is related to nature in cities. Thus, we conducted this research throughout the country using the following methodology:

METHODOLOGY

  • Study type: quantitative
  • Target audience: adult population from all regions of Brazil
  • Sample: 2 thousand interviews
  • Technique: face-to-face computer-assisted personal interviews (CAPI) and computer-assisted telephone interviewing (CATI)
  • Margin of error: 2,2%, with a 95% confidence level

WORD CLOUD

What are the first words that spring forth to the 2 thousand interviewees’ minds when the subject is:

CLIMATE
CHANGE

NATURE

RESEARCH MAIN
HIGHLIGHTS

We have selected some of the main highlights identified in the research. Access the full report for detailed information.

  • More than 80% of the interviewees usually go to parks, beaches, gardens, other natural areas or seek nature for balancing their physical and mental health.

  • 93% of people believe that climate events have been intensifying around the world.

  • One in four people lives in regions without parks, forests or green areas nearby.

  • 64% of Brazilians fear a heavy rain forecast.

  • A quarter of the population believes that their city is not prepared for heavy rain, storms, and flooding.

  • 95% agree that NBS can reduce climate change impact.

  • 94% consider it important for a candidate to present proposals related to NBS.

  • 98% of people would like to have more tree-lined streets, parks, forests, or large public green areas in their cities.

  • All NBS presented had more than 90% acceptance from respondents.

  • Only 1% of people have good knowledge about Nature-Based Solutions (NBS), while 9% have only heard of them. However, they have a very superficial understanding of the subject. Once the concept was explained, the index increased to 14%.

NATURE-BASED
SOLUTIONS

Nature-Based Solutions (NBS) are actions that use natural processes and ecosystems to face the most urgent challenges of our time, such as: the risk of lack of water and the impacts of extreme weather events, such as floods and landslides.

It is a natural resource management approach that creates benefits for biodiversity while promoting solutions for socioeconomic development and human well-being.

LEARN MORE ABOUT THE
CITIES OF THE FUTURE

Nature-Based Solutions helping to tackle climate – material rich in information on NBS, presenting concepts, examples of the main typologies used, and projects already implemented in Brazil, in addition to a list of spokespersons on the topic – experts who can be consulted to enrich your knowledge about climate change, adaptation, and NBS.

DO YOU WANT TO KNOW MORE ABOUT OUR STUDY?

Fill out the form and have access to the full report, research methodology and sample profile, infographics and shareable cards.




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